TEMA | Tavuk Dünyası

Tavuk Dünyası, in its 11th year since founding, expanded its total number of restaurants across Turkey to 300. The pioneering brand of the restaurant industry is crowning the opening of its 300th restaurant in Bursa with a commemorative forest of 10,000 saplings to be planted at the Malatya Fethiye reforestation site through TEMA Foundation. Tavuk Dünyası will continue to donate saplings for every new restaurant opening in the period ahead.

Tavuk Dünyası, one of the leading brands in the food and beverage sector, opened its 300th restaurant in Bursa as part of its sustainable growth strategy. As one of the pioneers of the "fast-casual" restaurant experience in Turkey, Tavuk Dünyası demonstrates an exemplary growth trajectory with its innovative service approach that takes industry dynamics into account.

Tavuk Dünyası CEO Volkan Mumcu stated that through the consumer research they conduct on a regular basis, they are able to accurately read the expectations and needs of their guests, and that this enables them to maintain an upward growth trajectory.

In his statement regarding the opening of their 300th restaurant at Downtown Bursa Life and Entertainment Center, Mumcu said: "Tavuk Dünyası is today a large restaurant chain that welcomes millions of guests every month at its restaurants across 54 cities in Turkey and abroad. With the new flavors we continue to add to our menu, which we have been constantly developing since the day we were founded, and with our commitment to quality service, we offer our guests an innovative experience. Tavuk Dünyası is a brand that combines its generous, hearty portions with a distinctive restaurant experience, and continues to work with the same enthusiasm as on its first day to deliver that unique experience to its guests in the most enjoyable way. This approach has brought us to the joy of opening our 300th restaurant today."

Mumcu, who emphasized the importance of connecting with consumers in all their endeavors, added: "For us, the secret to being a brand that truly connects with consumers lies in accurately understanding the expectations of our visitors. At Tavuk Dünyası, guest satisfaction is at the heart of everything we do."

Reached 16 Restaurants in Bursa!

While opening its 300th restaurant in Turkey, Tavuk Dünyası also brought the number of its restaurants in Bursa to 16. Bursa stands out not only as one of the priority cities for investment, but also as the fifth city with the highest number of Tavuk Dünyası restaurants. CEO Mumcu said: "We fell in love with Bursa, and the people of Bursa fell in love with us. Today, alongside the pride of reaching our 300th restaurant, we are also celebrating the joy of now operating 16 restaurants in Bursa."

Sapling Donation for Every New Restaurant Opening

Mumcu noted that as a brand that values the environment and sustainability, they wanted to crown the opening of their 300th restaurant with a commemorative forest of 10,000 saplings. He added that, in addition to the commemorative forest to be established in Malatya Fethiye through TEMA Foundation, they will continue to donate saplings for every new restaurant opening.

Mumcu also stated that in 2024, Tavuk Dünyası will continue to listen to its visitors through various channels in order to enrich the experience it offers. He said: "To this end, we will take our website and online experience to the next level. Our digital transformation efforts are continuing at full speed. Next year, our product development and innovation work will continue without interruption, as always."

Tavuk Dünyası, which directly employs approximately four thousand people across its production facility, operations, and management units, and indirectly through its branches, aims to create new employment opportunities in 2024.